iCoreConnect HIPAA Website Project
Industry
SaaS
Challenge
iCoreConnect needed a custom website to effectively target and cater to two distinct audiences: dental organizations and medical care practices, while also prominently showcasing their growing number of association partnerships.
Results
Buleadz built a custom website that effectively separates content for dental and medical audiences. This included dedicated vertical sections, individual pages for numerous association endorsements, and a unique global module for visually displaying partner locations, all designed for easy updates.
Key Product
About iCoreConnect
iCoreConnect is a cloud-based software and technology company specializing in HIPAA-compliant solutions for the healthcare and dental industries. They offer a suite of SaaS products aimed at increasing workflow productivity and practice profitability, including electronic prescription software, insurance verification tools, and secure communication platforms.The Challenge
iCoreConnect needed a custom website to effectively target and cater to two distinct audiences: dental organizations and medical care practices, while also prominently showcasing their growing number of association partnerships.
The Solution
Bluleadz collaborated closely with iCoreConnect over several years to develop a fully custom website that directly addressed these challenges. The solution focused on a user-centric design and powerful backend functionality:
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Dual-Vertical Navigation: Bluleadz designed a website with clear and distinct navigation paths for both the dental and medical verticals, ensuring visitors could quickly find relevant information.
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Custom Endorsement Pages: To highlight iCoreConnect's partnerships with dental associations, individual pages were created for each association. This allowed iCoreConnect to seamlessly hand over content to these associations for marketing to their individual practices, streamlining content distribution.
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Global Module for Partner Visualization: Recognizing the need for a dynamic way to display their expanding network, Bluleadz developed a custom-built global module featuring a map that visually identifies iCoreConnect's partners across the country. This module is consistent across all relevant pages, ensuring a unified brand experience.
The Results
Through this comprehensive website solution, Bluleadz provided iCoreConnect with a powerful, flexible, and visually engaging online platform that effectively serves both their dental and medical audiences while showcasing their valuable partnerships.
